Wednesday, January 2, 2013

I'm a Good Little Monkey in 2013 ...

... because I've started making a MONKEY ONO marketing plan.

I have this lovely big, thick book that scares the beejezus out of me called, The Frugal Book Promoter by Carolyn Howard-Johnson.

Writers, in most cases, are cave people.  We enjoy being alone with a keyboard and doing our thing.  If we did not, we would not be writers.  So the idea of having to contact people on the outside and promote ourselves is often an unpleasant thought.

But it is a necessary evil because your book sales help a publisher determine if they want to publish you.  And to get book sales, one must not only write a good book, but also make sure people know about it.  It also helps for a publisher to know that a writer is willing to do some of the marketing themselves.  It's all about the budgets, people.

I have a few ideas so far:

One: Have a blog.  Mission accomplished.

Two: Put a link to Monkey Ono on my blog.  Check.

Three: When writing about book promotion, make sure I sneak my new book into the photograph. (See above.)

Four: Start compiling a list of contacts.  That's what I was doing this morning.  So far I have two press contacts, 2 library contacts, 1 bookstore contact, and 1 museum contact.  These are all people I have either met or worked with.  I need to get the contacts for all my school publications and local papers and anything else I can think of.  I guess you can purchase contact lists.  I'll look into that.

Five: Classroom activities.  This is my brilliant idea that I am very proud of.  I sell my clip art on a site called Teachers Pay Teachers, and I have spent some of the break working on worksheets that correspond with the Common Core Standards that will be offered as free downloads to teachers.  The hope being that if I provide meaningful lessons that are fun and educational for the kiddos, then the teachers or school libraries might buy the book.  I think it's a really good idea, but it is untested.

Six: Media Kit.  Haven't started yet.

Seven: Update my webpage.  Need to do it.

It's a start.  My goal is to do a little bit 2 or 3 days a week.  Building, building, stone by stone.  Then, hopefully, I will learn a few things, organize a few things, and be more productive in getting Monkey Ono out to the world.



Mirka Breen said...

I so agree that marketing and writing good books are not a natural combination. Few are fortunate to be well suited for both. Hence the worldly part was ususally rlegated to agents and marekting departments at publishing houses.
But these days... well, with the rest of the shifts it is neccessary to be much more open to it. I have no doubt you'll bite the bullet with gusto, as you have a plan.

Julie_c said...

Thanks Mirka. I'm trying. :)

Jenni Bielicki said...

I'm impressed! Good for you. Looks like you're on a marketing roll. Congrats.